David, F.r., And David, F.r. (2017), Strategic ... «WORKING • Handbook»

Strategic Management: A Competitive Advantage Approach, Concepts and Cases (16th ed.) by Fred R. David and Forest R. David (2017) provides a framework for integrating analysis, formulation, implementation, and evaluation to gain sustainable competitive advantage. Published by Pearson, this edition offers a systematic approach to strategic management. For more details, visit Pearson .