On streaming platforms, crime dramas and procedurals (e.g., Reacher , NCIS ) are highly favored.
Weekly podcast consumption among the 50+ demographic rose by 5% in 2025, primarily driven by a search for news and political content. matures porno usa
Following the news is considered a vital civic duty by 58% of those 65+, compared to only 32% of adults under 50. On streaming platforms, crime dramas and procedurals (e
While they remain the "most committed" TV watchers—66% watch 3+ hours daily—this viewing is shifting from live TV to streaming and digital news. While they remain the "most committed" TV watchers—66%
Streaming has become nearly universal, with 83% of adults 50+ using services like Amazon Prime Video (63%) and Netflix (60%).
AI, privacy, and attitudes ... Smartphones continue to be the most common purchase, made by 26 percent of respondents, with most ( The age divide in how Americans think about news
In 2026, the U.S. entertainment and media landscape for mature audiences (ages 50+) is defined by a paradox: while this demographic remains the most committed consumer of traditional media, they are rapidly adopting digital platforms and demanding more authentic representation. This "Peak 65" cohort—with 4.2 million Americans turning 65 in 2025 alone—now wields significant spending power, yet 60% believe technology and media are not designed with them in mind. Media Consumption & Digital Habits