: High-ranking officials have been caught in bot-buying sweeps. Martha Lane Fox , a member of the British House of Lords and a former Twitter board member, was linked to several purchases, which she later attributed to a "rogue employee".
While it may provide a superficial ego boost, purchasing followers is generally considered a poor strategy for the following reasons: who buys twitter followers
: Many smaller entities buy followers as a "shortcut" to social proof, hoping that a higher number will make them appear more established to potential customers or sponsors. The Risks and Reality of Buying Followers : High-ranking officials have been caught in bot-buying